WPM Aufbereitung

The project for logo design, brand identity, and banner design for WPM Aufbereitung, a company specializing in polishing and detailing services for luxury vehicles, was commissioned by the advertising agency Werbeartpro. The aim was to develop a professional, clean, and modern identity that appeals to clients who value premium automotive care.

The logo features a minimal illustration inspired by a luxury car silhouette, clearly communicating the brand’s field of expertise while maintaining a refined and adaptable aesthetic suitable for both print and digital use.

The color palette consists of blue and orange. Blue symbolizes trust, professionalism, and stability, while orange conveys energy, dynamism, and precision perfectly aligning with the detailing service philosophy.

Alongside the logo, a cohesive set of brand identity elements was designed, including business cards, letterheads, and advertising banners, ensuring consistency and brand recognition across all channels.

ClientWerbeartproServicesLogo Design, Brand Identity, Banner Design